
Project Name:
Magic Ride​
Featured in GIFFEST 2019
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Duration:
March 2019​
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Role:
Concept ; Art Direction and Production
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Overview:
Interactive GIF was chosen to be featured in Asia's largest GIF fest.
Concept was created around the idea of bringing on the users on a magic bus ride, mixing it up with vaporwave memeology and influences. For the artist, there is something strangely therapeutic about ending the day with a bus ride home, enshrouded by a blanket of dark space injected with sudden bright florescent streetlights and lamps typical of Singapore. Spot the easter-eggs fresh from her own bus ride home from a long day in school and remember your own experience of being in transit, gently floating from one point to another.
GIF FEST – Asia’s largest celebration of art GIFs– is back! With this year’s theme as “Magic”, fans of the hugely popular five-day long festival can look forward to a multi-disciplinary display of newly commissioned GIFs that merge the arts and a world of animation, graphic design, film and photography.
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